Hi, I am Som,
Your Growth Guy from Bengaluru, India.
About me
Growth is cross-functional domain.
As an IT graduate with a background in software development, I specialize in building community and product-led growth models for tech startups at various stages of scale. With over 5 years of experience in the growth domain, I have a proven track record of driving growth from the ground up.
Sr. Growth Manager, Postman Inc. (May 2024 - Current)
Growth Manager, Postman Inc (April 2022 - April 2024)
Student Community Manager [Classroom Program - APAC], Postman Inc (April 2021 - March 2022)
Growth - Developer Community [India] - Crio.Do (Dec 2020, April 2021)
Co-Founder Fnplus Tech. (Dec 2017 - Dev 2020)
Core Competencies:
Product-Led Growth & GTM functions
Community Building
Data Analysis
Cross-Functional Project Management
Software Engineering
Portfolio Projects
Professional Projects
AI-Based PBL - Postman Academy
Postman Academy's AI-Based Project-Based Learning (PBL) platform, built on Skilljar, focuses on providing students with API learning through project-based modules. The platform enables students to earn certifications using Badgr.
Student Program CRM - Internal
The Student Program CRM is a custom low-code CRM for Postman's student program, built using JavaScript and Retool. It manages day-to-day operations, process automations, and analytics for the student program.
UTM Generator Tool - Internal
The Postman UTM Generator Tool is an internal app built using Retool to generate UTM URLs for marketing campaigns. It simplifies URL generation with predefined nomenclature set by the Postman Marketing team.
Crio Creators Platform & Crio Projects hub
The Crio Creators Platform and Crio Projects hub enables the Crio community to create and publish project-based learning modules.
Hobby Projects
FnPlus Instify
FnPlus Instify is a micro social app designed for students of SRM University, used by over 10,000 students. It allows students to connect with peers and monitor their college data, such as marks and attendance.
Student Program AI Teaching Assistant
The Student Program Teaching Assistant is an RAG-based chatbot designed to assist students with course-related doubts. It runs on a local LLM using Ollama and targets students enrolled in the Postman Student Program courses.
Project Echo
Project Echo is a disaster management communication tool inspired by the 2015 Chennai floods. It utilizes mesh networks to allow communication during cellular network failures and has won a national award for disaster management innovation.
Blogs and publications
Started as a growth manager, this is my first launch blog for the year of 2023 where we introduced first ever Project Based Learning module in Postman Academy
One of my first case study published with NITK, a university partner I have been managing since the launch of Postman Classroom program. This blog is focused on how NITK students are using Postman API first approach to build a cutting edge software.
One of the partnership project I am leading to open up the first ever Postman API Lab at BITS Pilani, Pilani Campus. This blog is about an event with Postman Co-founder Abhijit Kane to celebrate this partnership.
One of my first initiative at Postman was to organise the first ever student summit globally to celebrate API Literacy. This blog summarises the highlights from the event.
Learning Blogs & Case studies
Source :Loom.com
Loom Case Study
What made a product like Loom grow exponentially? My summarization of a live case study with Anique Drumright, VP of Product at Loom
(Learnings from Reforge: Growth Series)
Image gallery
Introducing Project Based Learning
Launch of the first Project-Based Learning module at Postman Academy, located at the National Institute of Technology, Karnataka. This module enables students to learn about APIs while building an AI text summarizer app.
Launch of First ever Postman API Lab
Launch of the first API Lab at BITS Pilani, India, aimed at promoting API literacy and research among BITS students. This lab has certified over 1,000 Postman Student Experts within a year, organized events with participation from over 500 colleges across India, and facilitated the development of numerous projects.
Hosting Fireside chat with Postman Co-founder Abhijeet Kane
A community event hosted by our startup, Fnplus Tech
Taking my first workshop as Guest Educator at SRM University, India
Google Cloud Workshop at NTTF, Bengaluru
Digi Sangram, Ranchi Jharkhand
First school level hackathon organised by Fnplus community in 2017
A website for Ranchi launched by school students
First info website on Ranchi built by a group of school students in 2014